Hologram with QR Code
A hologram with a QR code is a security label that integrates a holographic image and a QR code on the same substrate. This combination not only enhances the security of the product but also offers a way to engage with consumers digitally by linking them to additional information, authentication services, or promotional content.
Key Features and Benefits
- Enhanced Security: The holographic image provides a visual deterrent against counterfeiting. Holograms are difficult to replicate due to their complex manufacturing process.
- Digital Interaction: The QR code can be scanned using a smartphone, providing a direct link to a website, authentication page, or additional product information.
- Tamper Evidence: If the hologram label is tampered with, it becomes visibly damaged, making any attempt at counterfeiting evident.
- Brand Protection: Combines physical and digital measures to protect the brand and assure customers of the product’s authenticity.
- Consumer Engagement: The QR code can be used for marketing purposes, such as linking to promotional offers, instructional videos, or product registration pages.
Applications of Hologram with QR Code
- Product Authentication: Ensures the authenticity of high-value products like electronics, luxury goods, and pharmaceuticals.
- Document Security: Used on certificates, licenses, and official documents to verify their authenticity.
- Brand Protection: Protects consumer goods from counterfeiting and builds trust with customers.
- Marketing and Engagement: Provides a direct link to digital content, enhancing the consumer experience and fostering brand loyalty.
How Hologram with QR Code Labels are Made
- Designing the Hologram: Create a holographic design that includes the desired security features, such as microtext, intricate patterns, and brand logos.
- Generating the QR Code: Create a QR code that links to the desired digital content or authentication page.
- Combining Hologram and QR Code: Integrate the QR code into the holographic label design. This can be done by printing the QR code onto the holographic substrate or embedding it within the hologram.
- Production: The combined hologram and QR code design is mass-produced using holographic embossing and printing techniques.
- Application: The labels are applied to the product packaging or documents. The adhesive used ensures tamper evidence.